Fixed Expenses:


Expense

Hosting Cost

Software Subscriptions

Rent

Legal

Office Expenses

To learn how to add these expenses check out our help article: Adding, Editing, and Deleting Expenses

Or learn more about creating your start-up budget here: https://finmark.com/startup-budget/

Variable Expenses:


Expense

Budget

Shipping Costs

$4.99 - $10.99 per order

Marketing Budget

As a percent of revenue

Payment Processing Fees

Approx. 2% of revenue

Shipping Costs


After forecasting your Number of Orders, you can then begin forecasting your shipping costs.

Step 1: How much does it cost to ship each order?


Shipping Costs: Cost to ship orders.

Step 2: Go to expenses, click +Add Expense and enter the following details:


This will tie your shipping costs to your number of forecasted orders on a monthly basis.

Marketing Budget:


Example A: Fixed Amount with Monthly Growth


Step 1: Create a new variable:

For this example, our marketing budget started at $1,500 and grew by 20% each month.

Enter the starting budget for marketing. In the next month enter the following formula:

fx = Custom.MarketingBudget[-1]*(1.20)

Step 2: Go to Expenses, click +Add New Expense:

Example B: As a Percent of Revenue


Step 1: Go to Expenses, Click +Add Expense and enter the following details:

Payment Processing Fees


Step 1: Go to Expenses, Click +Add Expense and enter the following details:

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